However, and as an entrepreneur, you well know, it is not only about being on the web, on mobile phones, and of course on social networks. You need to sell yourself too, you need publicity and for more people to know you. This is the job of marketing, only now it will not be in the conventional way that could be used more than a decade ago. Now, it is through electronic platforms and it is about digital or online marketing.
You can become an expert of this type with a marketing strategy advisory company, and they usually come bundled with other professionals, such as the community manager, business experts, and even programmers.
Be that as it may, these professional and advisory packages usually represent a more substantial financial investment than hiring a specialized professional. In addition, it could be the case that you already have the other members in your team and, therefore, you prefer to do without the rest of the services. You can build a website in the top business listing website such as enests.co, which is a great website to search for potential clients.
Freelancing niche
Therefore, we can tell you that hiring a freelancer is an excellent option, which can adapt quite well to your needs. You will wonder what this has to do with the product and I tell you that it has everything to do with it because your products end up positioning each of the areas. In this post, I will tell you about the roles you should work and in the next post, I will tell you what those products are for each of them. So, anyone who wants to position themselves as an expert on their subject should consider these roles:
Online marketer: it is basically who offers from a web their online products or info products, such as courses, books, memberships, subscriptions, so that they become a source of passive income. This area is very important since we are talking about you not necessarily having to be there to provide your service. The valuable thing about all the content you generate online is that it not only serves to sell but also serves to position yourself and as a brand strategy.
Mentor / Consultant / Coach: it is when you become a support person, a guide, with whom people ask to work in a direct and personalized way. This is an area of expertise in which you must design programs as products and deliver them personally to each person or group you work with, monitoring each person in order to evaluate their results.
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Learning Curve
The learning process is not gradual, the scope of results is not immediate. For this reason, to move in the desired direction it is recommended that you set measurable goals that you want to achieve in a short time. If you really want to become an expert, your training is one of the main training resources to consider yourself an expert in everything related to this matter. Never abandon the routine of taking courses to consolidate what you have learned and assimilate new data.